Low Hanging Fruit
Low hanging fruit is the expression often applied by marketing professionals for easy sales. Easy wins, gained without a great amount of effort. In business planning it is a method of prioritizing tasks that may be addressed and solved quickly, to get them out of the way of greater progress to larger, more difficult goals.
Easy pickings is a related agricultural style idiom, as you may imagine. In this case, easy pickings often refers to duping of innocent people, pick pocketing or a theft that was very easily executed. I'd prefer to think of easy pickings as a successful yield and harvest in your garden.
Easy pickings is a related agricultural style idiom, as you may imagine. In this case, easy pickings often refers to duping of innocent people, pick pocketing or a theft that was very easily executed. I'd prefer to think of easy pickings as a successful yield and harvest in your garden.
Labels: easy way, efficiency, expressions, idioms, language, low hanging fruit, sales and marketing
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